Hi šŸ‘‹, I'm a lead product designer based in Stockholm. I currently lead design at Hook Music and previously led design initiatives for podcasts, audiobooks, and generative AI at Spotify.

Iā€™m passionate about creating products that are scalable, inclusive, and delightful to use.

LATEST WORK

LATEST WORK

Building the platform for the future of music expression

Hook's mission is to create a platform for the next generation of music artists, content creators, and fans. With the power of AI, it empowers people to discover, remix, and mashup songs in a way that is both safe and fair for creators and artists.

Press

Hook

Music Business Worldwide

AI-Voice translation for Podcasts

A groundbreaking feature powered by AI that translates podcasts into additional languagesā€”all in the podcasterā€™s voice.

Press

Spotify For The Record

The Verge

Variety

Introducing Audiobooks to Spotify

The image shows 5 different mobile screens representing the audiobook experience in the Spotify app.

Introducing a new content type to Spotify's core experience, I led the design of the consumer-facing experience and facilitated cross-team collaboration to ensure a seamless, consistent experience across all platforms.

Press

Forbes

The Verge

Live on Spotify Greenroom

In March 2021, Spotify acquired the live audio app Locker Room to accelerate its entry into the live audio space.

As part of this initiative, I contributed to the product strategy for live rooms and designed the foundational integration between Spotify and Locker Roomā€”later rebranded as Spotify Liveā€”seamlessly embedding this new format into Spotify's core experience.

Press

Spotify Fot The Record

TechCrunch

The Verge

New episode notifications

The image shows two mobile screens representing new episode notifications on Spotify. The first screen on the left shows Song Exploder podcast with notifications activated. The second screen on the right, shows iPhone's lock screen with notifications

A long-awaited feature for podcast listeners on Spotify, I worked closely with various teams to design, validate, and deliver a simple yet impactful solution, enabling users to receive notifications from their favorite shows directly within the mobile experience.

A new destination for Spotify shows

The Show Page is the go-to destination for listeners to discover, evaluate, and engage with podcasts and shows on Spotify. As the design lead, I identified key problems and opportunities through user insights and proposed a scalable new template designed to support over 500,000 shows on the platform.

Introducing Your Episodes

Your Episodes is a new way for users to easily save episodes for later on Spotify. As the design lead, I collaborated with various teams to design and launch the foundational experience, while also defining future iterations to give users even more control over managing their saved episodes.

At Spotify, I supported the introduction of new formats to the experience while identifying fresh opportunities for innovation. Now, at Hook, as a solo designer, I strive to continue nurturing a culture of innovation and a passion for craft as I shape products with emerging technologies. Outside of work, you can find me geeking out over the MCU, spending time with my dog, and hanging out with friends.